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The Brand
The main goals of Upgrade Soul is to inspire and pay tribute to people who fought and who are still fighting today for their convictions.
Upgrade Soul is a French lifestyle brand created by a student in Paris in the year 2020. It is a brand that wants to highlight figures of black culture, people we all know, including some who we tend to forget.
All of our products are unisex. The illustrations are unique, they were made by an art student.

"The idea came quickly, indeed for me black culture is very important and I think it should be put forward. There have been and there are still great figures who fought for their convictions, I think it is important to honor them. "
Values
- Tolerance -
- Dedication -
- Authenticity -
- Eco-friendly -
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