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The Brand

The main goals of Upgrade Soul is to inspire and pay tribute to people who fought and who are still fighting today for their convictions.

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Upgrade Soul is a French lifestyle brand created by a student in Paris in the year 2020. It is a brand that wants to highlight figures of black culture, people we all know, including some who we tend to forget.

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All of our products are unisex. The illustrations are unique, they were made by an art student.

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"The idea came quickly, indeed for me black culture is very important and I think it should be put forward. There have been and there are still great figures who fought for their convictions, I think it is important to honor them. "

Values 

- Tolerance - 

- Dedication - 

- Authenticity - 

- Eco-friendly - 

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